Lyk - Thomas Cook Money
Creating the UX strategy for their prepaid cardWith financial technology evolving faster than ever, Thomas Cook Money was eager to build a modern, digital prepaid card for its customers, that set out to look after their holiday money as the top priority. We were approached to assist Thomas Cook Money with the digital transformation of their awesome new product: Lyk, a prepaid Mastercard© travel card. Parkmon helped to lead the launch of Lyk – planning and developing its user experience strategy, marketing assets and website – all in less than three months.
WHAT WE DID
- user experience
- technology