{"id":14,"date":"2018-08-07T14:23:23","date_gmt":"2018-08-07T14:23:23","guid":{"rendered":"http:\/\/box2448.temp.domains\/~thegomb0\/rnatechco\/?page_id=14"},"modified":"2020-07-01T06:57:34","modified_gmt":"2020-07-01T06:57:34","slug":"user-experience","status":"publish","type":"page","link":"https:\/\/rnatechco.com\/?page_id=14","title":{"rendered":"User Experience"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; _builder_version=&#8221;3.12.1&#8243; custom_padding=&#8221;108px||108px|&#8221;][et_pb_fullwidth_code module_class=&#8221;breadcrumbs&#8221;]<a href=\"http:\/\/rnatechco.com\/\">Parkmon<\/a>\u00a0\/\u00a0<a href=\"http:\/\/rnatechco.com\/how-we-work\/\">How We Work<\/a>\u00a0\/[\/et_pb_fullwidth_code][et_pb_fullwidth_header title=&#8221;User Experience&#8221; subhead=&#8221;We are a specialist UX design agency that uses empathy and detailed research to inform our user-friendly digital products&#8221; module_class=&#8221;am-page-header&#8221; _builder_version=&#8221;3.16&#8243; button_one_text_size__hover_enabled=&#8221;off&#8221; button_two_text_size__hover_enabled=&#8221;off&#8221; button_one_text_color__hover_enabled=&#8221;off&#8221; button_two_text_color__hover_enabled=&#8221;off&#8221; button_one_border_width__hover_enabled=&#8221;off&#8221; button_two_border_width__hover_enabled=&#8221;off&#8221; button_one_border_color__hover_enabled=&#8221;off&#8221; button_two_border_color__hover_enabled=&#8221;off&#8221; button_one_border_radius__hover_enabled=&#8221;off&#8221; button_two_border_radius__hover_enabled=&#8221;off&#8221; button_one_letter_spacing__hover_enabled=&#8221;off&#8221; button_two_letter_spacing__hover_enabled=&#8221;off&#8221; button_one_bg_color__hover_enabled=&#8221;off&#8221; button_two_bg_color__hover_enabled=&#8221;off&#8221;][\/et_pb_fullwidth_header][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; module_id=&#8221;am-page-menu&#8221; module_class=&#8221;am-page-menu&#8221; _builder_version=&#8221;3.12.1&#8243;][et_pb_fullwidth_code]<\/p>\n<div class=\"page-menu-mobile\">IN THIS SECTION<\/div>\n<p><!-- [et_pb_line_break_holder] --><\/p>\n<ul class=\"page-menu\">\n<li><a href=\"#overview\">OVERVIEW<\/a><\/li>\n<li><a href=\"#project_types\">PROJECT TYPES<\/a><\/li>\n<li><a href=\"#process\">PROCESS<\/a><\/li>\n<li><a href=\"#case_studies\">CASE STUDIES<\/a><\/li>\n<\/ul>\n<p><!-- [et_pb_line_break_holder] --><\/p>\n<div class=\"page-share-wrapper\"><a href=\"#\" class=\"btn-share\"><span class=\"btn-share-txt\">Share<\/span> <i class=\"fas fa-share-alt\"><\/i><\/a><\/p>\n<div class=\"page-share\"><\/div>\n<\/div>\n<p>[\/et_pb_fullwidth_code][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; module_class=&#8221;intro-section&#8221; _builder_version=&#8221;3.12.1&#8243; background_image=&#8221;http:\/\/rnatechco.com\/wp-content\/uploads\/2019\/03\/UX_1920x760.jpg&#8221; custom_padding=&#8221;0|0px|0|0px|false|false&#8221;][et_pb_row make_fullwidth=&#8221;on&#8221; custom_padding=&#8221;|||&#8221; custom_margin=&#8221;|||&#8221; _builder_version=&#8221;3.12.1&#8243; background_position=&#8221;center_right&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_text _builder_version=&#8221;3.12.1&#8243;]<\/p>\n<p class=\"p1\" style=\"text-align: left;\">\u201cWe don\u2019t just throw around the term UX. For us, it\u2019s a passion. Since 2005, our UX agency has combined user-centred design with inspirational art directions, user interfaces and technology to overcome the most complex requirements.<\/p>\n<p class=\"p1\" style=\"text-align: left;\">Our UX design services are based on our accredited approach. We work with you, your teams and external agencies to create great user experiences.\u201d<\/p>\n<p style=\"text-align: left;font-style:normal;font-weight: 600;font-size: 1.2em;\">\u2013<span>&nbsp;<\/span><strong>Parkmon Group<\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; module_id=&#8221;overview&#8221; module_class=&#8221;am-section-header white no-scroll no-padding-bottom&#8221; _builder_version=&#8221;3.12.1&#8243; custom_margin=&#8221;||0px|&#8221; custom_padding=&#8221;72px||0px|&#8221;][et_pb_fullwidth_header title=&#8221;Original UX Pioneers&#8221; module_id=&#8221;accreditations&#8221; _builder_version=&#8221;3.16&#8243; title_level=&#8221;h2&#8243; title_font=&#8221;||||||||&#8221; title_text_color=&#8221;#575757&#8243; content_font=&#8221;||||||||&#8221; content_text_color=&#8221;#575757&#8243; background_color=&#8221;#ffffff&#8221; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;0px||0px|&#8221; button_one_text_size__hover_enabled=&#8221;off&#8221; button_two_text_size__hover_enabled=&#8221;off&#8221; button_one_text_color__hover_enabled=&#8221;off&#8221; button_two_text_color__hover_enabled=&#8221;off&#8221; button_one_border_width__hover_enabled=&#8221;off&#8221; button_two_border_width__hover_enabled=&#8221;off&#8221; button_one_border_color__hover_enabled=&#8221;off&#8221; button_two_border_color__hover_enabled=&#8221;off&#8221; button_one_border_radius__hover_enabled=&#8221;off&#8221; button_two_border_radius__hover_enabled=&#8221;off&#8221; button_one_letter_spacing__hover_enabled=&#8221;off&#8221; button_two_letter_spacing__hover_enabled=&#8221;off&#8221; button_one_bg_color__hover_enabled=&#8221;off&#8221; button_two_bg_color__hover_enabled=&#8221;off&#8221;][\/et_pb_fullwidth_header][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; module_class=&#8221;no-padding-top&#8221; _builder_version=&#8221;3.12.1&#8243; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;0px||72px|&#8221;][et_pb_row make_fullwidth=&#8221;on&#8221; custom_padding=&#8221;0px||0px|&#8221; custom_margin=&#8221;0px|||&#8221; _builder_version=&#8221;3.12.1&#8243;][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_text _builder_version=&#8221;3.12.1&#8243;]<\/p>\n<p>Right from the start, our UX agency in London has been way ahead of the competition. We observed a lack of process and cross-channel communication in other agencies all the way back in 2005. We wanted to be different.<\/p>\n<p>Our certified User-Centred Design (UCD) approach and commitment to rigorous R&amp;D is our enabler. Our clients benefit from an integrated marketing, technology and UX design agency mindset, one that bridges the gaps between creativity, psychology, marketing and technology.<\/p>\n<p>Curious about our accredited UX process? Download our <span style=\"text-decoration: underline;\"><strong>UX Book<\/strong><\/span> today to learn more about the principles of successful digital projects.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_image src=&#8221;http:\/\/rnatechco.com\/wp-content\/uploads\/2019\/02\/03_Pharmaceutical_Ximbio-v4-300&#215;192.jpg.png&#8221; align=&#8221;center&#8221; _builder_version=&#8221;3.12.1&#8243;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;off|desktop&#8221; _builder_version=&#8221;3.12.1&#8243; background_color=&#8221;#ececec&#8221; custom_padding=&#8221;72px||72px|&#8221; custom_padding_phone=&#8221;|50px||50px&#8221;][et_pb_row make_fullwidth=&#8221;on&#8221; custom_padding=&#8221;0px||0px|&#8221; custom_margin=&#8221;0px|||&#8221; _builder_version=&#8221;3.12.1&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_text _builder_version=&#8221;3.12.1&#8243;]<\/p>\n<h3 style=\"font-size:1em; color:#3c3c3b\">OUR UX HIGHLIGHT<\/h3>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row make_fullwidth=&#8221;on&#8221; custom_padding=&#8221;0px||0px|&#8221; custom_margin=&#8221;0px|||&#8221; _builder_version=&#8221;3.12.1&#8243;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_blurb title=&#8221;UCD Since 2005&#8243; image=&#8221;http:\/\/rnatechco.com\/wp-content\/uploads\/2019\/02\/03_Pharmaceutical_Ximbio-v4-300&#215;192.jpg.png&#8221; _builder_version=&#8221;3.12.1&#8243; header_font=&#8221;||||||||&#8221; header_text_color=&#8221;#575757&#8243; header_font_size=&#8221;18px&#8221; body_font=&#8221;||||||||&#8221; body_text_color=&#8221;#848484&#8243; custom_padding=&#8221;|||&#8221;]Our user experience agency in London has been an industry leader for over a decade.<br \/>\n[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_blurb title=&#8221;Thought Leaders&#8221; image=&#8221;http:\/\/rnatechco.com\/wp-content\/uploads\/2019\/02\/03_Pharmaceutical_Ximbio-v4-300&#215;192.jpg.png&#8221; _builder_version=&#8221;3.12.1&#8243; header_font=&#8221;||||||||&#8221; header_text_color=&#8221;#575757&#8243; header_font_size=&#8221;18px&#8221; body_font=&#8221;||||||||&#8221; body_text_color=&#8221;#848484&#8243;]We lead the discussion in UX through speaking at industry events and publications.<br \/>\n[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_blurb title=&#8221;Tried &#038; Tested&#8221; image=&#8221;http:\/\/rnatechco.com\/wp-content\/uploads\/2019\/02\/03_Pharmaceutical_Ximbio-v4-300&#215;192.jpg.png&#8221; _builder_version=&#8221;3.12.1&#8243; header_font=&#8221;||||||||&#8221; header_text_color=&#8221;#575757&#8243; header_font_size=&#8221;18px&#8221; body_font=&#8221;||||||||&#8221; body_text_color=&#8221;#848484&#8243;]We\u2019ve refined our process with clients like the Bank of England and Thomas Cook.<br \/>\n[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_blurb title=&#8221;The Go-To Experts&#8221; image=&#8221;http:\/\/rnatechco.com\/wp-content\/uploads\/2019\/02\/03_Pharmaceutical_Ximbio-v4-300&#215;192.jpg.png&#8221; _builder_version=&#8221;3.12.1&#8243; header_font=&#8221;||||||||&#8221; header_text_color=&#8221;#575757&#8243; header_font_size=&#8221;18px&#8221; body_font=&#8221;||||||||&#8221; body_text_color=&#8221;#848484&#8243;]BBC Watchdog and the Gadget Show have sought our expert knowledge.<br \/>\n[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; module_id=&#8221;project_types&#8221; module_class=&#8221;am-section-header white no-scroll no-padding-bottom&#8221; _builder_version=&#8221;3.12.1&#8243; background_color=&#8221;#3c3c3b&#8221; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;72px||0px|&#8221;][et_pb_fullwidth_header title=&#8221;Project Types&#8221; module_id=&#8221;accreditations&#8221; _builder_version=&#8221;3.16&#8243; title_level=&#8221;h2&#8243; title_font=&#8221;||||||||&#8221; title_text_color=&#8221;#ffffff&#8221; content_text_color=&#8221;#575757&#8243; background_color=&#8221;rgba(55,155,210,0)&#8221; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;0px||0px|&#8221; button_one_text_size__hover_enabled=&#8221;off&#8221; button_two_text_size__hover_enabled=&#8221;off&#8221; button_one_text_color__hover_enabled=&#8221;off&#8221; button_two_text_color__hover_enabled=&#8221;off&#8221; button_one_border_width__hover_enabled=&#8221;off&#8221; button_two_border_width__hover_enabled=&#8221;off&#8221; button_one_border_color__hover_enabled=&#8221;off&#8221; button_two_border_color__hover_enabled=&#8221;off&#8221; button_one_border_radius__hover_enabled=&#8221;off&#8221; button_two_border_radius__hover_enabled=&#8221;off&#8221; button_one_letter_spacing__hover_enabled=&#8221;off&#8221; button_two_letter_spacing__hover_enabled=&#8221;off&#8221; button_one_bg_color__hover_enabled=&#8221;off&#8221; button_two_bg_color__hover_enabled=&#8221;off&#8221;][\/et_pb_fullwidth_header][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;off|desktop&#8221; module_class=&#8221;no-padding-top&#8221; _builder_version=&#8221;3.12.1&#8243; background_color=&#8221;#3c3c3b&#8221; custom_padding=&#8221;0px||72px|&#8221; custom_padding_phone=&#8221;|50px||50px&#8221;][et_pb_row make_fullwidth=&#8221;on&#8221; custom_padding=&#8221;0px||0px|&#8221; custom_margin=&#8221;0px|||&#8221; _builder_version=&#8221;3.12.1&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_text _builder_version=&#8221;3.12.1&#8243; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#ffffff&#8221; header_font=&#8221;||||||||&#8221; background_color=&#8221;#575757&#8243; border_radii=&#8221;on|5px|5px|5px|5px&#8221; custom_padding=&#8221;20px|10px|20px|10px&#8221; custom_padding_last_edited=&#8221;on|phone&#8221;]<\/p>\n<p><strong>WEBSITE DESIGN<\/strong><\/p>\n<p>Through research and our user-centred design process, our UX agency designs websites full of memorable experiences.<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;3.12.1&#8243; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#ffffff&#8221; background_color=&#8221;#575757&#8243; border_radii=&#8221;on|5px|5px|5px|5px&#8221; custom_padding=&#8221;20px|10px|20px|10px&#8221;]<\/p>\n<p><strong>MOBILE APPS<\/strong><\/p>\n<p> Our mobile apps are developed with users in mind \u2013 we know how to connect users with the information they need.<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;3.12.1&#8243; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#ffffff&#8221; background_color=&#8221;#575757&#8243; border_radii=&#8221;on|5px|5px|5px|5px&#8221; custom_padding=&#8221;20px|10px|20px|10px&#8221;]<\/p>\n<p><strong>BRANDING<\/strong><\/p>\n<p> We combine creative ideas with user-centred design to deliver brands that shine.<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;3.12.1&#8243; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#ffffff&#8221; background_color=&#8221;#575757&#8243; border_radii=&#8221;on|5px|5px|5px|5px&#8221; custom_padding=&#8221;20px|10px|20px|10px&#8221;]<\/p>\n<p><strong>ECOMMERCE<\/strong><\/p>\n<p> Ecommerce relies on fantastic UX, with design geared towards conversion optimisation.<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;3.12.1&#8243; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#ffffff&#8221; background_color=&#8221;#575757&#8243; border_radii=&#8221;on|5px|5px|5px|5px&#8221; custom_padding=&#8221;20px|10px|20px|10px&#8221;]<\/p>\n<p><strong>BESPOKE SYSTEMS<\/strong><\/p>\n<p> We\u2019re able to design bespoke systems to meet your unique needs, just like we did for Cancer Research Technology.<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;3.12.1&#8243; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#ffffff&#8221; background_color=&#8221;#575757&#8243; border_radii=&#8221;on|5px|5px|5px|5px&#8221; custom_padding=&#8221;20px|10px|20px|10px&#8221;]<\/p>\n<p><strong>INTERNET OF THINGS<\/strong><\/p>\n<p> A passion for technological creativity enables us to design engaging experiences using the Internet of Things (IoT).<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; module_id=&#8221;process&#8221; module_class=&#8221;process&#8221; _builder_version=&#8221;3.12.1&#8243; background_image=&#8221;http:\/\/rnatechco.com\/wp-content\/uploads\/2019\/03\/UX_Diamond.jpg&#8221; background_size=&#8221;contain&#8221; background_position=&#8221;top_right&#8221; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;71px||72px||false|false&#8221;][et_pb_row make_fullwidth=&#8221;on&#8221; custom_padding=&#8221;0px||0px|&#8221; custom_margin=&#8221;0px|||&#8221; background_repeat_2=&#8221;no-repeat&#8221; _builder_version=&#8221;3.12.1&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_text _builder_version=&#8221;3.12.1&#8243;]<\/p>\n<h2 style=\"color:#575757\">Accredited UX Process<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row make_fullwidth=&#8221;on&#8221; custom_padding=&#8221;0px||0px|&#8221; custom_margin=&#8221;0px|||&#8221; background_repeat_2=&#8221;no-repeat&#8221; _builder_version=&#8221;3.12.1&#8243;][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_text _builder_version=&#8221;3.12.1&#8243;]<\/p>\n<p>To every single project, we bring our accredited UX process. We combine a insight-driven approach that embraces both quantitative data and qualitative research methods with the highest industry standards. This is a highly flexible approach, so regardless of the scope of your project, our UX agency in London and Leeds will be able to implement our process and deliver effective results every time.<\/p>\n<p>Our chosen methods and toolkits have also gained us the ISO 9241:210 accreditation, as well as a Google Analytics Certified Partner. Likewise, we use lean ISO 9001 quality management standards to ensure our work is improved and informed by client feedback.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_text _builder_version=&#8221;3.12.1&#8243;]<\/p>\n<h4 style=\"text-align: center;color:#3c3c3b;font-size:1em;\">Want to know more about UX in our wider approach?<\/h4>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;http:\/\/rnatechco.com\/how-we-work\/&#8221; button_text=&#8221;See How we Work&#8221; button_alignment=&#8221;center&#8221; _builder_version=&#8221;3.16&#8243; custom_button=&#8221;on&#8221; button_text_size=&#8221;0.75em&#8221; button_text_color=&#8221;#ffffff&#8221; button_bg_color=&#8221;#006892&#8243; button_border_color=&#8221;#006892&#8243; button_font=&#8221;|700|||||||&#8221; button_use_icon=&#8221;off&#8221; custom_padding=&#8221;12px|36px|12px|36px&#8221; button_border_color_hover=&#8221;#005375&#8243; button_bg_color_hover=&#8221;#005375&#8243; button_text_size__hover_enabled=&#8221;off&#8221; button_one_text_size__hover_enabled=&#8221;off&#8221; button_two_text_size__hover_enabled=&#8221;off&#8221; button_text_color__hover_enabled=&#8221;off&#8221; button_one_text_color__hover_enabled=&#8221;off&#8221; button_two_text_color__hover_enabled=&#8221;off&#8221; button_border_width__hover_enabled=&#8221;off&#8221; button_one_border_width__hover_enabled=&#8221;off&#8221; button_two_border_width__hover_enabled=&#8221;off&#8221; button_border_color__hover_enabled=&#8221;on&#8221; button_border_color__hover=&#8221;#005375&#8243; button_one_border_color__hover_enabled=&#8221;off&#8221; button_two_border_color__hover_enabled=&#8221;off&#8221; button_border_radius__hover_enabled=&#8221;off&#8221; button_one_border_radius__hover_enabled=&#8221;off&#8221; button_two_border_radius__hover_enabled=&#8221;off&#8221; button_letter_spacing__hover_enabled=&#8221;off&#8221; button_one_letter_spacing__hover_enabled=&#8221;off&#8221; button_two_letter_spacing__hover_enabled=&#8221;off&#8221; button_bg_color__hover_enabled=&#8221;on&#8221; button_bg_color__hover=&#8221;#005375&#8243; button_one_bg_color__hover_enabled=&#8221;off&#8221; button_two_bg_color__hover_enabled=&#8221;off&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.12.1&#8243; background_size=&#8221;contain&#8221; background_position=&#8221;top_right&#8221; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;71px||72px||false|false&#8221;][et_pb_row make_fullwidth=&#8221;on&#8221; custom_padding=&#8221;0px||0px|&#8221; custom_margin=&#8221;0px|||&#8221; background_repeat_2=&#8221;no-repeat&#8221; custom_css_main_1=&#8221;flex: 0 1 50%;&#8221; custom_css_main_2=&#8221;flex: 0 1 50%;&#8221; _builder_version=&#8221;3.12.1&#8243; custom_css_main_element=&#8221;align-items: center;||display: flex;&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_text _builder_version=&#8221;3.12.1&#8243;]<\/p>\n<h3 style=\"font-size: 1em;line-height: 1.15;color:#3c3c3b;\">USER RESEARCH<\/h3>\n<p>There\u2019s only one way to discover the best design for your users, and that\u2019s to involve them in your research. To discover what users want and when, we employ a range of research techniques, including user interviews, stakeholder workshops, ethnographic observation, surveys and user testing to create and map persona needs.<\/p>\n<p>By prioritising end-users in our design process, both you and your users will benefit from a solution that has been validated and works.<br \/>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_image src=&#8221;http:\/\/rnatechco.com\/wp-content\/uploads\/2019\/03\/UX_User-research-1.jpg&#8221; _builder_version=&#8221;3.12.1&#8243;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.12.1&#8243; background_size=&#8221;contain&#8221; background_position=&#8221;top_right&#8221; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;71px||72px||false|false&#8221;][et_pb_row make_fullwidth=&#8221;on&#8221; custom_padding=&#8221;0px||0px|&#8221; custom_margin=&#8221;0px|||&#8221; background_repeat_2=&#8221;no-repeat&#8221; custom_css_main_1=&#8221;flex: 0 1 50%;&#8221; custom_css_main_2=&#8221;flex: 0 1 50%;&#8221; module_class=&#8221;col-reverse&#8221; _builder_version=&#8221;3.12.1&#8243; custom_css_main_element=&#8221;align-items: center;||display: flex;&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_text _builder_version=&#8221;3.21.1&#8243;]<\/p>\n<h3 style=\"font-size: 1em;line-height: 1.15;color:#3c3c3b;\">CONTENT STRATEGY<\/h3>\n<p>Content isn\u2019t always thoroughly considered during a digital project, but at Parkmon we put a strong content strategy at the heart our projects. We use our research to determine a bespoke content strategy for your digital real estate.<\/p>\n<p>By defining the hierarchy of content and information flow, we can show you how to translate your core messages into copy, graphics and video. With our strategy, you\u2019ll enjoy consistent cross-channel messaging. Ultimately, as an expert UX design agency we can ensure your website achieves your business goals.[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_image src=&#8221;http:\/\/rnatechco.com\/wp-content\/uploads\/2019\/03\/UX_Content-Strategy.jpg&#8221; _builder_version=&#8221;3.12.1&#8243;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.12.1&#8243; background_size=&#8221;contain&#8221; background_position=&#8221;top_right&#8221; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;71px||72px||false|false&#8221;][et_pb_row make_fullwidth=&#8221;on&#8221; custom_padding=&#8221;0px||0px|&#8221; custom_margin=&#8221;0px|||&#8221; background_repeat_2=&#8221;no-repeat&#8221; custom_css_main_1=&#8221;flex: 0 1 50%;&#8221; custom_css_main_2=&#8221;flex: 0 1 50%;&#8221; _builder_version=&#8221;3.12.1&#8243; custom_css_main_element=&#8221;align-items: center;||display: flex;&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_text _builder_version=&#8221;3.12.1&#8243;]<\/p>\n<h3 style=\"font-size: 1em;line-height: 1.15;color:#3c3c3b;\">INTERACTION DESIGN<\/h3>\n<p>When creating a new digital product, you need to know it will work. Our UX agency in London has adopted an iteration design process. That means we prototype our designs to test them at key stages.<\/p>\n<p>We create low-fidelity interfaces to test products before generating high-fidelity models with added artwork. This is a proven method you can truly rely on, one that omits any usability issues while it\u2019s still easy to correct them so you can get the most from your investment.<br \/>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_image src=&#8221;http:\/\/rnatechco.com\/wp-content\/uploads\/2019\/03\/UX_interaction-design.jpg&#8221; _builder_version=&#8221;3.12.1&#8243;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.12.1&#8243; background_size=&#8221;contain&#8221; background_position=&#8221;top_right&#8221; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;71px||72px||false|false&#8221;][et_pb_row make_fullwidth=&#8221;on&#8221; custom_padding=&#8221;0px||0px|&#8221; custom_margin=&#8221;0px|||&#8221; background_repeat_2=&#8221;no-repeat&#8221; custom_css_main_1=&#8221;flex: 0 1 50%;&#8221; custom_css_main_2=&#8221;flex: 0 1 50%;&#8221; module_class=&#8221;col-reverse&#8221; _builder_version=&#8221;3.12.1&#8243; custom_css_main_element=&#8221;align-items: center;||display: flex;&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_text _builder_version=&#8221;3.12.1&#8243;]<\/p>\n<h3 style=\"font-size: 1em;line-height: 1.15;color:#3c3c3b;\">CREATIVE DIRECTION<\/h3>\n<p>There\u2019s only one thing that\u2019s better than an inspiring creative direction \u2013 one that\u2019s proven to engage your users.<\/p>\n<p>Our UX agency in London will take inspiration from a wide range of sources, including user research. As such, we combine creative ideas with real world insights to generate exciting platforms that not only look beautiful, but work beautifully too.<br \/>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_image src=&#8221;http:\/\/rnatechco.com\/wp-content\/uploads\/2019\/03\/UX_Creative-direction.jpg&#8221; _builder_version=&#8221;3.12.1&#8243;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.12.1&#8243; background_size=&#8221;contain&#8221; background_position=&#8221;top_right&#8221; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;71px||72px||false|false&#8221;][et_pb_row make_fullwidth=&#8221;on&#8221; custom_padding=&#8221;0px||0px|&#8221; custom_margin=&#8221;0px|||&#8221; background_repeat_2=&#8221;no-repeat&#8221; custom_css_main_1=&#8221;flex: 0 1 50%;&#8221; custom_css_main_2=&#8221;flex: 0 1 50%;&#8221; _builder_version=&#8221;3.12.1&#8243; custom_css_main_element=&#8221;align-items: center;||display: flex;&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_text _builder_version=&#8221;3.12.1&#8243;]<\/p>\n<h3 style=\"font-size: 1em;line-height: 1.15;color:#3c3c3b;\">USABILITY TESTING<\/h3>\n<p>Test, test and test again. We meticulously test our products throughout the entire product lifecycle, using eye-tracking, remote testing, A\/B testing, focus groups and more.<\/p>\n<p>By validating our designs through testing, we fine-test our deliverables to meet user needs and craft memorable experiences, every time.<br \/>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_image src=&#8221;http:\/\/rnatechco.com\/wp-content\/uploads\/2019\/03\/UX_Usability-testing.jpg&#8221; _builder_version=&#8221;3.12.1&#8243;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; module_class=&#8221;section-fullwidth&#8221; _builder_version=&#8221;3.12.1&#8243; background_color=&#8221;#ececec&#8221; background_size=&#8221;contain&#8221; background_position=&#8221;top_right&#8221; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;110px||110px||false|false&#8221;][et_pb_row make_fullwidth=&#8221;on&#8221; custom_padding=&#8221;0px||0px|&#8221; custom_margin=&#8221;0px||0px|&#8221; _builder_version=&#8221;3.12.1&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_text _builder_version=&#8221;3.12.1&#8243;]<\/p>\n<h2 style=\"text-align: center;font-size: 2.369em;margin: 0 0 .25em;color: #575757;line-height: 1.15;\">If you want to<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; custom_padding=&#8221;0px||0px|&#8221; make_equal=&#8221;on&#8221; background_color_1=&#8221;#006892&#8243; background_color_2=&#8221;#2c8abe&#8221; background_color_3=&#8221;#379bd2&#8243; _builder_version=&#8221;3.12.1&#8243;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_text _builder_version=&#8221;3.12.1&#8243;]<\/p>\n<div class=\"panel-obj\">\n<div class=\"panel-cont\">\n<div class=\"obj-num\">1<\/div>\n<p class=\"cs-p-desc\">Save time and money by streamlining your workflow with our validated UX process<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_text _builder_version=&#8221;3.12.1&#8243;]<\/p>\n<div class=\"panel-obj\">\n<div class=\"panel-cont\">\n<div class=\"obj-num\">2<\/div>\n<p class=\"cs-p-desc\">Optimise ROI with a combined data-driven design, creativity and marketing strategy<\/p>\n<\/div>\n<\/div>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_text _builder_version=&#8221;3.12.1&#8243;]<\/p>\n<div class=\"panel-obj\">\n<div class=\"panel-cont\">\n<div class=\"obj-num\">3<\/div>\n<p class=\"cs-p-desc\">Create a holistic customer experience via innovative tech and new touch points<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding=&#8221;||0px|&#8221; custom_margin=&#8221;||0px|&#8221; padding_bottom_1=&#8221;0px&#8221; _builder_version=&#8221;3.12.1&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_button button_url=&#8221;http:\/\/rnatechco.com\/contact-us\/&#8221; button_text=&#8221;Get In Touch&#8221; button_alignment=&#8221;center&#8221; _builder_version=&#8221;3.16&#8243; custom_button=&#8221;on&#8221; button_text_size=&#8221;0.75em&#8221; button_text_color=&#8221;#ffffff&#8221; button_bg_color=&#8221;#da5b1f&#8221; button_border_color=&#8221;#da5b1f&#8221; button_font=&#8221;|700|||||||&#8221; button_use_icon=&#8221;off&#8221; custom_padding=&#8221;12px|36px|12px|36px&#8221; button_border_color_hover=&#8221;#f26522&#8243; button_bg_color_hover=&#8221;#f26522&#8243; button_text_size__hover_enabled=&#8221;off&#8221; button_one_text_size__hover_enabled=&#8221;off&#8221; button_two_text_size__hover_enabled=&#8221;off&#8221; button_text_color__hover_enabled=&#8221;off&#8221; button_one_text_color__hover_enabled=&#8221;off&#8221; button_two_text_color__hover_enabled=&#8221;off&#8221; button_border_width__hover_enabled=&#8221;off&#8221; button_one_border_width__hover_enabled=&#8221;off&#8221; button_two_border_width__hover_enabled=&#8221;off&#8221; button_border_color__hover_enabled=&#8221;on&#8221; button_border_color__hover=&#8221;#f26522&#8243; button_one_border_color__hover_enabled=&#8221;off&#8221; button_two_border_color__hover_enabled=&#8221;off&#8221; button_border_radius__hover_enabled=&#8221;off&#8221; button_one_border_radius__hover_enabled=&#8221;off&#8221; button_two_border_radius__hover_enabled=&#8221;off&#8221; button_letter_spacing__hover_enabled=&#8221;off&#8221; button_one_letter_spacing__hover_enabled=&#8221;off&#8221; button_two_letter_spacing__hover_enabled=&#8221;off&#8221; button_bg_color__hover_enabled=&#8221;on&#8221; button_bg_color__hover=&#8221;#f26522&#8243; button_one_bg_color__hover_enabled=&#8221;off&#8221; button_two_bg_color__hover_enabled=&#8221;off&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; module_id=&#8221;case_studies&#8221; module_class=&#8221;am-section-header white no-scroll&#8221; _builder_version=&#8221;3.12.1&#8243; custom_padding=&#8221;72px|30px|72px|30px&#8221;][et_pb_fullwidth_code]<\/p>\n<h2>UX Client Stories<\/h2>\n<p><!-- [et_pb_line_break_holder] -->\n<section class=\"section section-client-stories-grid\">\n\n  <!-- FIRST ROW -->\n    <div class=\"et_pb_row row-panel\">\n    <div class=\"et_pb_column et_pb_column_2_3 box-panel-first\">\n      <p>\n        <a class=\"box-panel box-panel-1\" href=\"https:\/\/rnatechco.com\/?client-stories=homepride\" style=\"background-image:url('https:\/\/rnatechco.com\/wp-content\/uploads\/2019\/03\/homepride_940px.jpg')\">\n          <span class=\"box-panel-ovly\"><\/span>\n          <span class=\"box-panel-cont\">\n            <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/rnatechco.com\/wp-content\/uploads\/2019\/03\/Homepride-v2.png\" width=\"396\" height=\"100\" class=\"alignnone size-full box-panel-logo client-logo\" \/>            <span class=\"h4\">User-focused website for iconic baking brand<\/span>\n            <span class=\"box-panel-cta\">\n              <span class=\"btn\">Read the story<\/span>\n            <\/span>\n          <\/span>\n        <\/a>\n      <\/p>\n    <\/div>\n    <div class=\"et_pb_column et_pb_column_1_3 box-panel-second\">\n\n      <a class=\"box-panel box-panel-2\" href=\"https:\/\/rnatechco.com\/?client-stories=citizensafe\" style=\"background-image:url('https:\/\/rnatechco.com\/wp-content\/uploads\/2019\/03\/citizen-safe_940px.jpg')\">\n        <span class=\"box-panel-ovly\"><\/span>\n        <span class=\"box-panel-cont\">\n          <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/rnatechco.com\/wp-content\/uploads\/2019\/03\/citizen-safe-gov.png\" width=\"367\" height=\"100\" class=\"alignnone size-full box-panel-logo client-logo\" \/>          <span class=\"h4\">Integrated marketing strategy to promote website registrations<\/span>\n          <span class=\"box-panel-cta\">\n            <span class=\"btn\">Read the story<\/span>\n          <\/span>\n        <\/span>\n      <\/a>\n\n      <a class=\"box-panel box-panel-3\" href=\"https:\/\/rnatechco.com\/?client-stories=lyk-thomas-cook-money\" style=\"background-image:url('https:\/\/rnatechco.com\/wp-content\/uploads\/2019\/03\/TCM_1880px.jpg')\">\n        <span class=\"box-panel-ovly\"><\/span>\n        <span class=\"box-panel-cont\">\n          <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/rnatechco.com\/wp-content\/uploads\/2019\/03\/TCM-logo3.png\" width=\"316\" height=\"100\" class=\"alignnone size-full box-panel-logo client-logo\" \/>          <span class=\"h4\">UX strategy and design for their prepaid card<\/span>\n          <span class=\"box-panel-cta\">\n            <span class=\"btn\">Read the story<\/span>\n          <\/span>\n        <\/span>\n      <\/a>\n\n    <\/div>\n  <\/div>\n    <!-- FIRST ROW -->\n\n  <!-- SECOND ROW -->\n    <!-- SECOND ROW -->\n\n        <div class=\"et_pb_row\">\n        <div class=\"et_pb_column et_pb_column_4_4\">\n          <a href=\"https:\/\/rnatechco.com\/client-stories\/\" class=\"btn btn-gw btn-w\" style=\"float: right;\">EXPLORE ALL<\/a>\n        <\/div>\n      <\/div>\n    \n<\/section>[\/et_pb_fullwidth_code][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; module_class=&#8221;no-padding&#8221; _builder_version=&#8221;3.12.1&#8243; custom_padding=&#8221;0px||0px|&#8221;][et_pb_row use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; custom_padding=&#8221;0px|0px|0px|0px&#8221; custom_margin=&#8221;0px|0px|0px|0px&#8221; make_equal=&#8221;on&#8221; padding_top_1=&#8221;0px&#8221; padding_top_2=&#8221;0px&#8221; padding_top_3=&#8221;0px&#8221; padding_top_4=&#8221;0px&#8221; padding_right_1=&#8221;0px&#8221; padding_right_2=&#8221;0px&#8221; padding_right_3=&#8221;0px&#8221; padding_right_4=&#8221;0px&#8221; padding_bottom_1=&#8221;0px&#8221; padding_bottom_2=&#8221;0px&#8221; padding_bottom_3=&#8221;0px&#8221; padding_bottom_4=&#8221;0px&#8221; padding_left_1=&#8221;0px&#8221; padding_left_2=&#8221;0px&#8221; padding_left_3=&#8221;0px&#8221; padding_left_4=&#8221;0px&#8221; module_class=&#8221;section-services five-columns&#8221; _builder_version=&#8221;3.12.1&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.0.47&#8243;][et_pb_text module_class=&#8221;box-serv-ux&#8221; _builder_version=&#8221;3.12.1&#8243;]<\/p>\n<h3 class=\"icon icon-plus\">USER <br \/>EXPERIENCE<\/h3>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;box-serv-tech&#8221; _builder_version=&#8221;3.12.1&#8243; background_image=&#8221;http:\/\/rnatechco.com\/wp-content\/uploads\/2019\/03\/img-service-tech.jpg&#8221;]<\/p>\n<h3><a href=\"http:\/\/rnatechco.com\/how-we-work\/technology\/\" class=\"icon icon-plus\">TECHNOLOGY<\/a><\/h3>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;box-serv-mkt&#8221; _builder_version=&#8221;3.12.1&#8243; background_image=&#8221;http:\/\/rnatechco.com\/wp-content\/uploads\/2019\/03\/img-service-mkt.jpg&#8221;]<\/p>\n<h3><a href=\"http:\/\/rnatechco.com\/how-we-work\/marketing\/\" class=\"icon icon-plus\">MARKETING<\/a><\/h3>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;box-serv-brand&#8221; _builder_version=&#8221;3.12.1&#8243; background_image=&#8221;http:\/\/rnatechco.com\/wp-content\/uploads\/2019\/03\/img-service-brand.jpg&#8221;]<\/p>\n<h3><a href=\"http:\/\/rnatechco.com\/how-we-work\/branding\/\" class=\"icon icon-equal\">BRANDING<\/a><\/h3>\n<p>[\/et_pb_text][et_pb_text module_class=&#8221;box-serv-dt&#8221; _builder_version=&#8221;3.12.1&#8243; background_image=&#8221;http:\/\/rnatechco.com\/wp-content\/uploads\/2019\/03\/img-service-dt.jpg&#8221;]<\/p>\n<h3><a href=\"http:\/\/rnatechco.com\/how-we-work\/digital-transformation\/\">DIGITAL <br \/>TRANSFORMATION<\/a><\/h3>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cWe don\u2019t just throw around the term UX. For us, it\u2019s a passion. Since 2005, our UX agency has combined user-centred design with inspirational art directions, user interfaces and technology to overcome the most complex requirements. Our UX design services are based on our accredited approach. We work with you, your teams and external agencies [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":12,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-14","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/rnatechco.com\/index.php?rest_route=\/wp\/v2\/pages\/14","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rnatechco.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/rnatechco.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/rnatechco.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rnatechco.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=14"}],"version-history":[{"count":5,"href":"https:\/\/rnatechco.com\/index.php?rest_route=\/wp\/v2\/pages\/14\/revisions"}],"predecessor-version":[{"id":2871,"href":"https:\/\/rnatechco.com\/index.php?rest_route=\/wp\/v2\/pages\/14\/revisions\/2871"}],"up":[{"embeddable":true,"href":"https:\/\/rnatechco.com\/index.php?rest_route=\/wp\/v2\/pages\/12"}],"wp:attachment":[{"href":"https:\/\/rnatechco.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=14"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}